Johan Glans stands out as one of the top-selling stand-up comedians in Sweden. Following the conclusion of his last stand-up tour in 2018, he shifted his focus primarily to film and television. However, in 2023, he made a triumphant return to the big live stage with his first-ever summer tour, and our mission was to handle the PR. As soon as the tour was announced, the news spread rapidly, resulting in the sale of 20,000 tickets within just one hour of their release. Throughout the summer, the tour made stops at sold-out venues across Sweden.